Our thesis is simple

As global wealth and population go up, so does demand for protein. Over the past century, protein production has doubled every three decades, and it’s projected to double again in the next three. Some of that will come from conventional sources. But one third of it—a total of $1 trillion in annual revenue—is projected to come from alternative protein sources.

Cleanmeat Lever Alternative Protein Square - Levervc.com
Cleanmeat Lever Meatballs Square - Levervc.com

A wave of startups across the US, Europe, Asia and beyond are now producing pure meat, seafood, egg, and dairy protein from animal cells and fermentation. These are clean, bio-identical animal proteins produced without the need for live animals. Other companies have formulated plant ingredients to reproduce the taste and functionality of animal protein—creating a $5 billion plant-based meat industry and a $17 billion plant-based dairy industry industry. Leading investment banks including Barclays, UBS, and JP Morgan project this sector will grow by 31% year over year, reaching an $85 to $140 billion USD market over the next ten to fifteen years. Meanwhile the plant-based dairy market is expected to grow to over $40 billion USD by 2025.

Alternative proteins have a serious value proposition. For one thing, they are more efficient: they have dramatically lower land and water costs and generate much lower greenhouse gas emissions. They have a healthier nutrition profile with less cholesterol, fat and saturated fat. And they are also squarely in line with macro trends toward health, sustainability and animal welfare.

Cleanmeat Lever Sustainability Square - Levervc.com

Cleanmeat Lever Logos Industry - Levervc.com

Cleanmeat Lever Logos Industry - Levervc.com

That’s why major food companies like Tyson, Cargill, General Mills, Danone and many more are investing in alternative protein. So are countless leading investment funds like Kleiner Perkins, Khosla Ventures, Temasek and Softbank, and visionaries such as Bill Gates, Marc Benioff and Richard Branson. Meanwhile, recent years have seen a steady pace of exits as alternative protein companies have been snapped up by food giants like Unilever, Kraft and others.

Cleanmeat Lever Logos Industry - Levervc.com

That’s why major food companies like Tyson, Cargill, General Mills, Danone and many more are investing in alternative protein. So are countless leading investment funds like Kleiner Perkins, Khosla Ventures, Temasek and Softbank, and visionaries such as Bill Gates, Marc Benioff and Richard Branson. Meanwhile, recent years have seen a steady pace of exits as alternative protein companies have been snapped up by food giants like Unilever, Kraft and others.

Our Portfolio

Lever VC invests in only the best of the best early stage alternative protein companies. Click here to learn more about our current portfolio.

Meet Our Companies

Our Portfolio

Portfolio

Lever VC invests in only the best of the best early stage alternative protein companies. Click here to learn more about our current portfolio.

Meet Our Companies

Talk to us

Want to chat? Get in touch with us here and we’ll answer your question or set up a time to talk. You can also reach us at: team (at) levervc.com